What is On Page Optimization SEO?



SEO
Search Engine Optimization
Techniques or strategies implementing on a website to be in the high ranking position of SERP.
We do this for increasing the Visitors / Backlinks / Traffics.

On-Page Optimization:-
Techniques / Tactics / Strategies implementing with in the Websites / Web page.
Factors that are controlled by us in our own Website / Web page.
We do this because in order to get a higher ranking in SERP.

What strategies or tactics come under the On-Page Optimization SEO?
1. Meta Tags
2. Sitemap.xml
3. Robots.txt
4. Content
5. Keyword Research
6. Links

1. Meta Tags:-
Meta Tags are seen in View Page Source as these are mentioned in HTML Code - these meta tags are seen by the owner of the website and also by the users by right-clicking on the website - we will be able to see the View Page Source in that users also can see the meta tags - which meta tags are used by the owners in their Website.
Following are the important Meta Tags:
Meta Title - This is the title tag that can be seen by all the users and also by the owners of a Website in SERP and also it is clickable.
There is a Character Limit for Meta Tags - 50 to 70 characters including spaces
If we exceed the character limit the meta title is shown as the dots( ..... ), so main the character limit.

Meta Description - This is the Description tag that can be seen by all the users and also by the owners of a Website in SERP and also it is clickable below the title tag.
There is a Character Limit for Meta Description 150 to 160 characters including spaces - for normal Websites.
There is a Character Limit for Meta Description up to 360 characters including spaces - for E-Commerce Websites.

Meta URL - This URL Tag line is also seen by all the users along with owners of a website in the SERP and also it is a Clickable.

Meta Keywords - This meta Keywords are seen only in the View Page Source Code but not in the SERP.

There are some more Meta Tags to know more about Meta Tags CLICK HERE.


Names
Character Limit
Meta Title
50 to 70
Meta Description
150 to 160 for Normal Websites 


up to 360 characters for Ecommerce Websites
Meta URL
Meta Keywords

2. Sitemap.xml:-
Gives us a brief list of Webpages or Websites which are Crawled by Search Engines.
Example:
The following image will give you an explanation of the above definition

A sitemap is an XML File - there is a limit for each sitemap file.
Each Sitemap file should not exceed more than 50,000 URL’s and also shouldn’t be 50MB Size.
Sitemap Index:
Each Sitemap file which exceeds more than 50MB and also 50,000 URL’s – remaining URL’s can be given as another sitemap file – Where all these sitemap files can be given under the sitemap index.


3. Robots.txt:-
We can mention or give the list of Webpages or Websites that are not to be Crawled by Search Engines.

In order to know more about the Robots tags, Please visit the Site – Robotstxt.org

4. Content:-
In On-Page Optimization, Content refers to the information which we provide in a Website.
Content is displayed in the form of "Text, Images, Videos, Audio, Animations, Links."
Provide important information in the form of text.

5. Keyword:-
A keyword is a Search Term - it can be Single word, Phrases(2 words), Short Tail Keyword(contains less than 4 words), Long Tail Keyword(Query which contains more than 4 words).
Whenever user Searches anything in the Search Engines to find the something specifically.
For Selecting the Keywords in order to mention them in the Content we have to consider the Competition and Monthly Search Volume.

6. Links
Internal Links
On-Page Optimization
External Links
Off-Page Optimization
Do-Follow Links
No-Follow Links
Inbound Links
Outbound Links

Internal Links:-
Linking 2 web pages of the same site.

External Links:-
Linking 2 Web pages of different sites.

Inbound Links:-
Links that we get from other websites.

Outbound Links:-
Links which we mention our website URL or link in other websites.

Do-Follow Links:-
Links allow Search Engines to follow those links and also to reach Websites.

No-Follow Links:-
Links that don't allow Search Engines to follow those links.

10 comments:

appsstage said...

Nice reading, I love your content. This is really a fantastic and informative post. Keep it up and if you are looking for Seo Company In Dubai then visit Apps Stage.

socialgravityie said...

I agree with a lot of the points you made in this article. If you are looking for the SEO Services Ireland, then visit Social Gravity. I appreciate the work you have put into this and hope you continue writing on this subject.

pacelab said...

Thanks for sharing the best information and suggestions, If you are looking for the best london seo, then Pacelab Technology Private Limited. Highly energetic blog, I’d love to find out some additional information.

Unknown said...

cdd

tike mik said...

Usually there is an extra charge for single items like developing videos, commercials and ads, photo shoots, copywriting and so on. Ask about these if they are part of your marketing plan. https://www.sandeepmehta.co.in/affordable-seo-services-delhi/

poojasharma said...

We aim at your consummation and interest, which allow us to mould the perfect services. https://thewebgross.com/seo-services-delhi-india/

Net Creator said...

The information you've published here is awesome because it contains some great knowledge which is extremely essential on my behalf. Thanks for posting it. seo consultant in india

Motherhood University said...

Best University for Teacher Education in Uttarakhand

I have learned so much from your article. I encourage you to keep on posting.
Best University for
Diploma Engineering in Roorkee

Robet John said...

That’s really amazing and extraordinary blogs & can help those who get issues in searching this type of information.
branding agency San Francisco

tike mik said...

Your website will play a large part in your overall brand marketing. Therefore, it is important that your internet marketing firm have a clear picture of your overall internet marketing goals. Melbourne SEO company